About Us
Bras that pinch, shift, slip or simply don't fit right; if you have a fuller bust, then this is probably how it's been for you.
Years of discomfort spent juggling sizes and solutions, with no clear end in sight. You've been
But do you want the real Scoop on this?
Your body isn't the problem. An outdated sizing system is. We're here to change that because every body gets the Scoop.
With our body-aware bra size calculator and our expert guidance, we want to help you take back control; of your body, and the stories you've been told about it.
We arenʼt just an alternative. We're the future. Come, dive in.
OUR PROMISES
Centring
Fuller-Busts
Thoughtfully curated for fuller busts.
Fit-First
Guarantee
Every piece chosen with your fit in mind.
Real Body
Fittings
Guidance that meets you, as you are.
No Judgement
Returns
Send it back, no questions asked.
About our founder
For over a decade, I've worked at the intersection of sexual and reproductive health, gender, body politics, and research.
That lens has deeply shaped how I approach retail, not just as a business, but as a space for conversation, care, and a gentle revolution.
This is personal.
I was properly fit for a bra over ten years ago, and it changed my life. Not only did I go from a 34DD to a 32G, it transformed the way I dress, the way I stand, how I work out, and even how I feel about myself. It gave me a kind of ease I didnʼt know was possible.
Iʼve spoken with hundreds of women across ages and sizes about their bras. What I heard echoed my own past confusion: discomfort, judgment, and a retail landscape that rarely sees or serves fuller-busts.
I founded Scoop in response.
Because I believe the right fit can feel freeing. Because design should delight and support. And because your innerwear should affirm, not diminish, your relationship with your body.
This is my love letter to the fuller-busted community. Your fit is on its way. Finally.
Fit Philosophy
We don’t believe in guesswork. We believe in mapping bras to the bodies they’re designed to support.
At Scoop, we go beyond size, colour, and style.
Every bra is categorised based on its unique pattern and features, with recommendations tailored to specific breast shapes, spacing, projection, and root widths. We stock legacy brands from the UK and Poland and each style in our collection is tested to ensure your comfort and support needs.
We don’t just calculate your size
When you share your body measurements and details with us through our bra size quiz, we use that information to understand your unique shape and recommend styles that are most likely to support, lift, and feel good on you.
Learning is an ongoing process, for us and our community.
If some of this feels a little technical, we’ve done the homework to make it easier. Our Real Talk Blog and Glossary break down terms, shapes, and bra types so you can navigate the world of lingerie as an informed shopper.
