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Bras that pinch, shift, slip or simply don't fit right; if you have a fuller bust, then this is probably how it's been for you.

Blogs

Why a Bra Fitting Can Be Life-Changing

Why a Bra Fitting Can Be Life-Changing

But after doing hundreds of bra fittings, I’ve realised something important: the technical part—measuring, adjusting, understanding shape is only half the work. The rest happens in the mirror.

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Body AffirmationI’m Not Showing Off My Boobs. I Just Have a Fuller Bust.

I’m Not Showing Off My Boobs. I Just Have a Fuller Bust.

You know that feeling when you put on a V-neck top, glance in the mirror, and think, "is this too much?" 

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Product Spotlights7 Bras Every Fuller-Busted Person Needs in Their Wardrobe

7 Bras Every Fuller-Busted Person Needs in Their Wardrobe

Think of this as a capsule wardrobe, but for your boobs. Having more than one great bra isn’t indulgent, it’s practical.

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Fit EducationThe Scoop on Bra Sizes: Why You’re Probably Wearing the Wrong One (and How to Fix It)

The Scoop on Bra Sizes: Why You’re Probably Wearing the Wrong One (and How to Fix It)

Here’s a fun fact: almost 8 out of 10 people are wearing the wrong bra size. Not because they don’t care, but because sizing systems are confusing, inconsistent, and, frankly, outdated.

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Real sizes for real bodies. Real sizes for real bodies.